Ecobir Company
Problems
- They began to lose customers. There are few repeat sales. Customers go to manufacturers
- They do not understand their share in the client, they do not have time to analyze the market
- It is not possible to respond promptly to the frequently changing needs of the client due to the limited number of managers
- There are many managers working remotely, whose actual workload is unclear to the manager.
Implemented solution on the AMBER platform
- Automated the process of repeat sales in AMBER. Now, after a certain period of time after the last delivery, the manager assigned to the client automatically has the task of contacting the client and updating his needs.
- Potential customers from underdeveloped regions were poured into AMBER. We organized the clarification of information on decision makers through the partner contact center.
- The manager receives a weekly email Report on clients with whom there was no communication during the reporting period and monitors managers.
- We have set up KPI manager analytics. The picture has become clearer of who is doing what, and how their activities affect sales results.
Result
- In the 6 months after the introduction of AMBER, the outflow of customers decreased by 2 times.
- Revenue increased by 70%.
- We have increased the effectiveness of managers by replacing low-performing personnel.